The Phoenicians were the people that were the masters of the Mediterranean for quite some time. They were known as excellent sailors, sheep builders, and they were also the main traders in the Mediterranean. The culture of the Phoenicians were very developed, and they also had something that most of the people didn't had, an alphabet. Because they were constantly on the move and in constant contact with the people living in the Mediterranean region, the Phoenicians introduced them to their alphabet. The civilizations in this region accepted it gladly, just made certain minor adjustments for their own needs. This was very beneficial for the Phoenicians because once the other people were able to write in their alphabet, they were able to communicate much more easily and also over distance, as well as spreading their cultural influence.
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Observation
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Why? Well I really don't know.
Answer: The main goal was economic, was to extract resources from the colony, and take them to the mother country (the European power). These resources could be gold, silver, sugar, tobacco, cotton, and so on.
The official introduction, according to the Japanese records actually happens in 552 CE when monks from Korea, this time, came to Japan and introduced the principals precepts of Buddhism and brought some treasures with them.
The first years were not actually easy as Buddhism became one more tool in the struggle for power over the imperial dynasty by the Soga clan over the rival Mononobe and Nakatoni clans.