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frozen [14]
3 years ago
13

Starbucks sometimes offers a promotion known as the "treat receipt." Patrons purchase a drink of their choice in the morning and

then will receive a receipt to turn in after 2:00 p.m. that same day. With the receipt the customer can choose from any grande iced beverage for just $2.50. Which is the most likely market modification strategy for Starbucks here?
A. finding new users
B. creating new use situations
C. increasing a product's use by existing customers
D. modifying the product
E. reacting to competitors' positions
Business
1 answer:
bagirrra123 [75]3 years ago
7 0

Answer:

The correct answer is C) increasing a product's use by existing customers.

Explanation:

Starbucks is a world-renowned company, and what it seeks precisely with this campaign is not precisely to create new clients. This company tries to retain its existing customers with a highly effective loyalty campaign, however, this practice may also achieve an effect not directly related to its mission: to attract new customers.

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7 0
4 years ago
The 1990s was a period of rapid economic growth and a robust stock market that yielded an average annual return of 18.6%! If you
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$5,506.14

Explanation:

In calculating the value of your investment at the end of the decade, we will use the formula below

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P = 1,000 , R = 18.6%, N = 10

A = $1,000 *(1 + 18.6%)^10

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7 0
3 years ago
The greater the discrepancy between a consumer's needy state and the desired state, the greater
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