Question

_____ research is research that probes systematically into the marketing problem and bases its conclusions on a large sample of participants. A. Descriptive B. Observational C. Analytical D. Causal E. Informative

Answer 1

Answer:

A. Descriptive

Explanation:

Descriptive research is research that probes systematically into the marketing problem and bases its conclusions on a large sample of participants.

Descriptive research is the research that define the characteristic of population on which research been targeted. It is very detail and accurate study of research, it may have multiple variable. It use both qualitative and quantitative method of research. It does not determine cause and affect in the research.