Question

At Southwest Airlines, the complex interrelationship between its culture and human capital adds value for customers in ways that other airlines cannot, such as jokes on flights by flight attendants and cooperation between gate personnel and pilots.True / False.

Answer 1

Answer:

True

Explanation:

Southwest Airlines is an  international airline which has based its core marketing on human capital value and interrelationship between its culture.

Human Capital Value is defined as the added value the humans that work in a company could potentially give to such company.

Having a good human capital value means that customers and people that work in a company know what are your values and that you express them in your work, making much easier to trust and build a solid relationship between customer and Company