Port Orleans Shipping markets different services to the tourism, defense, and trade segments. The firm designs separate offers f
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Objectives Most associated balanced scorecard
1. Percentage of repeat <em>Customer Perspective</em>
customers
2. Number of suggestions for <em>Learning and Growth perspective</em>
improvement from employees
3. Contribution margin <em>Financial perspective</em>
4. Brand recognition <em>Customer Perspective</em>
5. Number of cross-trained <em>Learning and Growth perspective</em>
employees
6. Amount of setup time <em>Internal process prospective</em>
