Question

The activity, set of institutions, and process for creating, capturing, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large is called_____________

Answer 1

Answer:  Marketing

Explanation:

 According to the AMA (American Marketing Association), the marketing is the term that is used to refers to the various types of activities, process and the communication process for exchanging the various types of information to the customers and the clients.

It is also known as the economical response pattern that helps in understanding the actual requirement of the customers in terms of products, brands and the services.

 According to the given question, the marketing is refers to the activities and process for communicating, creating and also delivering the products and the services in the market.

 Therefore, Marketing is the correct answer.