Him being giant (giant bladder)
The author of Furry Friends effectively supported the claim with many things.
For example, they directly quote from sources for research, giving statistics and facts while still giving credit. They also gave personal feedback and how they think, which gives a persuasive effect. Lastly, they gave reasons for their claims and why they believe in the way they do.
What the story is going to be about and what will happen. It is the fundamental road map of a writing.