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Stells [14]
4 years ago
7

Wesley Electronics Inc. manufactures electronic gadgets. Its marketing team spent a great deal of money on advertising to create

awareness about the company’s products among potential customers and employs a variety of methods, such as print, broadcast, and online advertising. According to the steps involved in segmenting a market, Wesley Electronics most likely is:
Business
1 answer:
inysia [295]4 years ago
5 0

Answer:

The answer is: Designing and implementing marketing mixes

Explanation:

Once you determine what segment your company is going to target, you need to design a marketing mix specific for that segment that fits your company's marketing strategy.

Different segments must have different strategies, but they should all relate to one "parent" strategy.

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Katyanochek1 [597]
You just have to study them
6 0
3 years ago
On April 1, 2016, Maria Adams established Custom Realty. Maria completed the following transactions during the month of April:A.
kompoz [17]

Answer:

The  solution and the calculation is shown on the first , second , third and  fourth uploaded image  

Explanation:

6 0
3 years ago
Daniel is a baker who has decided to create his own brand of chain restaurants, Short and Sweet. He negotiates with three suppli
Harman [31]

Answer:

C) The invisible hand

Explanation:

Daniel here seeking to produce and increase his welfare is "led by an invisible hand" to negotiate with his suppliers and to sell goods to his neighbors in a way that everybody is better off as a result from these transactions.

This is also a clear example to what Adam Smith was referring to the invisible hand:

"in such a manner as its produce may be of the greatest value, he intends only his own gain, and he is in this, as in many other cases, led by an invisible hand to promote an end which was no part of his intention. Nor is it always the worse for the society that it was not part of it. By pursuing his own interest he frequently promotes that of the society more effectually than when he really intends to promote it. " Adam Smith, The Wealth of Nations, Book 4, Chapter 2

8 0
3 years ago
As a salesperson asks questions about a prospect's transportation system, the prospect says, "What I really want is reliable tra
Helga [31]

Answer: Adaptive selling

Explanation: Adaptive selling could be referred to a flexible selling approach whereby the salesperson's response or actions are guided or determined by the type of consumer, the context or sales scenario and most especially the feedback received from the consumer. This means the kind of question and sales approach employed may be different depending on the consumer in question. In the context above, the sales person stopped asking question immediately the consumer hinted at requiring thee cheapest service, and showed him an evidence of what his company actually offers. The approach may be different for other consumers.

5 0
3 years ago
On January 1, 2016, Skyward Company purchased a copy machine. The machine costs $320,000, its estimated useful life is 8 years,
never [62]

Answer:

$60,000

Explanation:

Double declining method is a depreciation method used to expense the cost of an asset.

Depreciation expense using the double declining method = Depreciation factor × cost of asset

Deprecation factor = 2 (1/useful life) = 2(1/8) = 1/4

Depreciation expense in 2016 = 0.25 × $320,000 = $80,000

Net book value = $320,000, - $80,000 = $240,000

Deprecation expense in 2017 = 0.25 x $240,000 = $60,000

I hope my answer helps you

3 0
3 years ago
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