Answer:
b. Product line
Explanation:
Product line -
It refers to the combination of various products that are all placed under same name of brand , is referred to as the product line .
Companies use this strategy in order to gain more profit and publicity on the goods and services .
The method is adapted to increases the range of products that a company offers .
Hence , from then given scenario of the question ,
The correct answer is product line .
Answer:
Commoditization of a market means that the goods or services offered will be homogeneous. This means that they will be practically identical and customers will be indifferent when choosing one product or any other product because they are identical or very similar. E.g. think about gold, which is one of the most important commodities in the world. A consumer doesn't care if they are buying gold from Alaska, Canada, Brazil, etc., they are simply buying gold.
On the other hand, differentiation means that the products or services offered are heterogeneous or different. When products are differentiated, customers will buy them because they like them more than the competition. E.g. you buy Coke because you like it more than Pepsi or any other brand.
Some products will naturally tend to be commodities, e.g. agricultural products, but others go through a commoditization process that is not natural. E.g. banks offering homogeneous checking or savings account. The problem with commoditization happens when one company simply decides to offer something different. Before Amazon, internet retail was basically non-existent. But when Amazon came by, they decimated or virtually eliminated the major brick and mortar players. During many years Sears was the number 1 retailer in the world, then came Walmart. But after Amazon came, even Walmart's long term survival is doubtful and Sears, JC Penny, Toys R Us, Radio Shack, and many others are either extinct or about to become extinct. The new norm is online retailing now.
<span>Cushion is the amount of distance you keep between you and the car in front of you that allows you to easily maneuver in any condition. Typical this distance is about 3 seconds.
You should a</span>dd one additional second for any condition that is less than perfect. Unperfect conditions are heavy traffic, not feeling well, or other distractions.
You should add two additional seconds to your space cushion if the it is raining or snowing. <span>Each of the given reason (poor visibility, poor road conditions, inclement weather) is a reason to give yourself extra "cushion" when driving. </span>
C. Restate the objection. Exchanging "price" for "value".
