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lbvjy [14]
3 years ago
8

Energy Drink, Inc. has decided to launch a new energy drink that will have the fewest calories among its competitors. To underst

and the market potential for the new drink and the demographics and attitudes of consumers who are likely to buy the product, Energy Drink, Inc should most likely use which of the following marketing research options?
a. archival research.
b. causal research.
c. descriptive research.
d. exploratory research.
Business
1 answer:
tensa zangetsu [6.8K]3 years ago
3 0

Answer:

d. exploratory research.

Explanation:

Exploratory work is undertaken to reach out the details that have not been examined in depth in the history about the issue. It is widely used in marketing to assess the product's market value to determine the age, disposition as well as other characteristics of the likely customers.

Therefore the correct option is d as it represents the exploratory research.

You might be interested in
What can a food surplus lead to?
gayaneshka [121]
A food surplus in a society can lead to many different things. But based on the principles of supply and demand a surplus of food should lead to a reduction in the price of food, because the quantity supplied is most likely higher than the quantity demanded. In addition a food surplus could lead a country or companies to sell their food surplus internationally or to "dump" the goods on another country or market by selling the goods for a very cheap price most likely lower than the price of the good in that market prior to the entry of this new producer or country with the food surplus. 
4 0
3 years ago
Nick has just learned from the CEO that he needs to lay off fifteen workers. He cares a great deal about his employees and wants
Lina20 [59]

Answer:

FACE TO FACE

Explanation:

If Nick cares a great deal about his employees and wants to convey this information in the best way possible, then the medium Nick should use to tell his employees that they're fired is the 'Face to Face' method which means announcing to them in Person.

The following reasons are why:

1. Shock Reduction. If a worker is being fired, that worker will receive such a news with negative shock which will be more severe if done in writing.

2. Clarity and Conciseness: Firing someone always comes with some level of confusion which can be adequately managed if done on a personal familiar level.

3. Emotional Management: Face to face information helps the manager to manage the emotions of sad feelings and give the employees a soft landing.

8 0
3 years ago
The Aust Corporation has gathered the following data on its copy machine costs for the first eight months of the year. Month Num
svlad2 [7]

Answer:

If we use the data of january then the quation of line is

y=mx+c

3500=40000m+2000

3500 is the value on Y axis, 40000 is the value on x axis, m is the slope of the line, 2000 is the Y intersect

the slope of the line will be 3/80 or 0.0375 and this tells the line is positive sloping.

5 0
3 years ago
You are considering 3 independent projects, project A, project B, and project C. Given the following cash flow information, calc
iris [78.8K]

Answer:

Project A should be accepted as it has less payback period

Explanation:

In the payback, we analyze in how many years the invested amount is recovered. The computation is shown below:

For Project A

In year 0 = $1,000

In year 1 = $600

In year 2 = $300

In year 3 = $200

In year 4 = $100

In year 5 = $500

If we sum the first 2 year cash inflows than it would be $900

Now we deduct the $900 from the $1,000 , so the amount would be $100 as if we added the third year cash inflow so the total amount exceed to the initial investment. So, we deduct it

And, the next year cash inflow is $200

So, the payback period equal to

= 2 years + $100 ÷ $200

= 2.5 years

For Project B

In year 0 = $10,000

In year 1 = $5,000

In year 2 = $3,000

In year 3 = $3,000

In year 4 = $3,000

In year 5 = $3,000

If we sum the first 2 year cash inflows than it would be $8,000

Now we deduct the $8,000 from the $10,000 , so the amount would be $2,000 as if we added the third year cash inflow so the total amount exceed to the initial investment. So, we deduct it

And, the next year cash inflow is $3,000

So, the payback period equal to

= 2 years + $2,000 ÷ $3,000

= 2.67 years

For Project C

In year 0 = $5,000

In year 1 = $1,000

In year 2 = $1,000

In year 3 = $2,000

In year 4 = $2,000

In year 5 = $2,000

If we sum the first 3 year cash inflows than it would be $4,000

Now we deduct the $4,000 from the $5,000 , so the amount would be $1,000 as if we added the fourth year cash inflow so the total amount exceed to the initial investment. So, we deduct it

And, the next year cash inflow is $2,000

So, the payback period equal to

= 3 years + $1,000 ÷ $2,000

= 3.5 years

So, Project A should be accepted as it has less payback period

6 0
3 years ago
The Xu Corporation uses a periodic inventory system. The company has a beginning inventory of 1,950 units at $22 each on January
kramer

Answer:

$21,770

Explanation:

The computation of cost of goods sold is shown below:-

= (1,950 × $22) + (2,200 × $21) + (1,050 × $23)

= $42,900 + $46,200 + $24,150

= $113,250

Total number of units for sale = 1,950 + 2,200 + 1,050

= $5,200

Weighted average cost per unit = Cost of units available for sale ÷ Number of units available for sale

= $113,250 ÷ $5,200

= $21.77

Cost of goods sold = Sold units × Weighted average cost per unit

= 1,000 × $21.77

= $21,770

3 0
3 years ago
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