Answer:
B.
standard test markets
Explanation:
Standard test markets is when a set of representative cities are selected and the full marketing mix is tested in these areas before a new product launch. The new products are sold through their normal channels to simulate reality.
Yummy peanuts is testing its new coconut flavored peanut butter in a group of representative cities. Aimed at forecasting national sales and profit. This is use of standard test markets.
Answer:
concentration strategy
Explanation:
This is an approach in which a business focuses on a single market or product which allows the company to invest more resources in production and marketing in that one area.
Answer:
2 and 4
Explanation:
Japanese worker can produce 6 units of steel or 3 televisions per hour.
Korean worker can produce 8 units of steel or 2 televisions per hour.
Opportunity cost is the cost of the lost alternative. So when the country decides to produce only televisions it has to give up on steel production. Thus, the units of steel forgone for each unit of television gained is an opportunity cost of a television.
Thus,
Opportunity cost of television for Japan = 
Opportunity cost of television for Korea = 
Answer:
15 years
Explanation:
If you are constructing a portfolio to cover the education expenses of your child and you expect that he/she graduates from college in 15 years, then the time horizon of your portfolio should be 15 years since it should cover all the expenses until your child graduates. If you start a little earlier and expect your child to graduate in 20 years, the time horizon will be 20 years, or if you start a little later and expect your child to graduate in 10 year, then the time horizon is 10 years.
Answer:
A. Secondary markets sell old issues of securities.
Explanation:
The primary market is one in which the securities of a new issuance of the company are traded directly between the company and the investors. Securities and shares traded in the primary market may have long maturities. If the holder wants to renegotiate this type of security, he or she may resort to the secondary market.
The secondary market is where investors trade and transfer among themselves the securities that were issued by companies in the primary market, ie, where old securities are traded. It is an environment created to provide liquidity to securities issued in the primary market.
