Answer: trade shows
Explanation:
In marketing mix, the place is simply referred to as the process of movement if goods and services from the producer to the prospective consumers or consumers.
The place also refers to how ones good or service is bought and the place where it is being sold. The movement could be through intermediaries like distributors, the wholesalers, retailers etc.
In the above, the place will be the trade shows.
Answer:
$6,540
Explanation:
Given:
accounts receivable of $238,000
allowance for uncollectable accounts of $600 (credit)
Also, the allowance for uncollectible accounts should be 3% of accounts receivable.
Therefore the amount of the adjustment for uncollectible accounts would be
= 3% of $238,000 - $600= $(7140-600)= $6,540
i believe it is all but 2
Answer:
The level that utilizes the "shotgun" approach to market coverage is:
Intensive Distribution (mass coverage).
Explanation:
This marketing approach aims to reach many consumers through as many sales channels as possible. In this situation, consumers have easy access to the goods or services. The other approaches include Selective Distribution (where few outlets in specific locations are selected for the distribution of the goods and services) and Exclusive Distribution (where limited outlets are chosen because of the target market).
Answer:
False
Explanation:
Since for finding out whether the offer is accepted or not, first we have to determine the total cost at 600 number of players and for 601 number of players which is
The total cost of 600 players is
= 600 × $300
= $180,000
The total cost of 601 players is
= 601 × $301
= $180,901
Now the marginal cost is 601 player is $901 which is difference between the $180,000 and $180,901 that is higher than the offered price i.e $550
Therefore, the offer should not be accepted
