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exis [7]
3 years ago
9

Integrated marketing communications is a strategic approach designed to achieve the objectives of a marketing campaign using the

elements of the promotional mix to convey a unified message to the firm’s various audiences.1. True2. False
Business
1 answer:
MakcuM [25]3 years ago
4 0
<h2>The given statement is true.</h2>

Explanation:

  • In marketing this is a holistic approach for communicating product promotion to the customer
  • Available in both offline and online
  • Used for creating seamless customer experience
  • Applicable for One-to-one-marketing, direct marketing and mass marketing
  • It consists of advertising, public relation sales promotion, etc
  • This is done to attract customer and bring more business
  • This has an ability to reach many customers through variety of channel
  • It can attract all types of customers
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Other things the same, which bond would you expect to pay the highest interest rate? a. a bond issued by the U.S. government b.
Nina [5.8K]

A bond issued by a new chain of Brazilian-style restaurants  pays highest interest rate.

Option D

<u>Explanation: </u>

A bond is an expression of the bond issuer's indebtedness for the holders of securities. The interest rate is the amount that the lender pays for his capital need. The largest factor is the sum of money loaned. The banks therefore pay you a deposit interest rate. You borrow the money from you.

Though they may be highly competitive, their interest rates are not equivalent. If a bank assumes that the debt is less likely, it pays higher interest rates. Therefore, banks will always offer revolving loans such as credit cards, a higher interest rate.

Such types of points are more difficult to manage. Financial institutions also charge people they think to be dangerous higher rates. The higher your ranking, the smaller your interest rate.

4 0
3 years ago
Four-month-old baby oscar is a participant in a preferential-looking experiment. researchers show oscar two photos, one of which
Elena L [17]

They will likely determine that he can differentiate his mother's face from a stranger's face and that is why he was choosing to look at her face more because it was recognizable.

5 0
3 years ago
Kropf Inc. has provided the following data concerning one of the products in its standard cost system. Variable manufacturing ov
sasho [114]

Answer:

Instructions are below.

Explanation:

Giving the following information:

Direct materials 7.60 liters $ 7.20 per liter

Direct labor 0.60 hours 23.70 per hour

Variable manufacturing overhead 0.60 hours $ 6.10 per hour

Actual output 9,800 units

Raw materials purchased 75,200 liters

Actual cost of raw materials purchased $ 564,500

Raw materials used in production 74,500 liters

Actual direct labor-hours 5,500 hours

Actual direct labor cost $ 135,302

Actual variable overhead cost $ 29,314

1) To calculate the direct material price and quantity variance, we need to use the following formulas:

Direct material price variance= (standard price - actual price)*actual quantity

Actual pirce= 564,500/75,200= 7.51

Direct material price variance= (7.2 - 7.51)*75,200

Direct material price variance= $23,312 unfavorable

Direct material quantity variance= (standard quantity - actual quantity)*standard price

Direct material quantity variance= (7.6*9,800 - 74,500)*7.2

Direct material quantity variance= $144 favorable

2) To calculate the direct labor rate and efficiency variance, we need to use the following formulas:

Direct labor time (efficiency) variance= (Standard Quantity - Actual Quantity)*standard rate

Standard quantity= 0.6*9,800= 5,880

Direct labor time (efficiency) variance= (5,880 - 5,500)*23.7

Direct labor time (efficiency) variance= $9,006 favorable

Direct labor rate variance= (Standard Rate - Actual Rate)*Actual Quantity

Actual rate= 135,302/5,500= 24.6

Direct labor rate variance= (23.7 - 24.6)*5,500

Direct labor rate variance= $4,950 unfavorable

3) To calculate the variable overhead rate and efficiency variance, we need to use the following formulas:

Manufacturing overhead rate variance= (standard rate - actual rate)* actual quantity

Actual rate= 29,314/5,500= 5.33

Manufacturing overhead rate variance= (6.10 - 5.33)*5,500

Manufacturing overhead rate variance= $4,235 favorable

variable overhead efficiency variance= (Standard Quantity - Actual Quantity)*Standard rate

variable overhead efficiency variance= (0.6*9,800 - 5,500)*6.1

variable overhead efficiency variance= $2,318 favorable

7 0
2 years ago
1. The oxidizer that is added to hydrogen peroxide to increase its chemical action is known as the_______.
Mandarinka [93]

Answer:

C)activator

Explanation:

A chemical reaction can be defined as the reaction between the atoms of two or more chemical elements to produce (form) a compound.

Generally, catalysts are used in laboratories to speed up the rate of a chemical reaction. Thus, they are also referred to as oxidizing agents and a common example is the chemical element oxygen.

Activation simply involves the process of making a reaction active or effective.

Hence, the oxidizer that is added to hydrogen peroxide to increase its chemical action is known as the activator.

6 0
2 years ago
A recession tends to cause the federal budget deficit to ________ because tax revenues ________ and government spending on trans
alexandr1967 [171]

Answer:

increase; fall; rises 

Explanation:

A recession is when there's a contraction in economic activities. It is when the GDP of a country is negative for two consecutive quarters.

When there's a recession, the government undertakes expansionary fiscal policy to stimulate the economy. Therefore, the government would increase its spending or reduce amount of tax paid. Therefore , government spending rises.

Also, during a recession, tax revenues falls because income of individuals, firms fall and therefore revenue from tax would fall.

I hope my answer helps you.

5 0
3 years ago
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