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exis [7]
3 years ago
9

Integrated marketing communications is a strategic approach designed to achieve the objectives of a marketing campaign using the

elements of the promotional mix to convey a unified message to the firm’s various audiences.1. True2. False
Business
1 answer:
MakcuM [25]3 years ago
4 0
<h2>The given statement is true.</h2>

Explanation:

  • In marketing this is a holistic approach for communicating product promotion to the customer
  • Available in both offline and online
  • Used for creating seamless customer experience
  • Applicable for One-to-one-marketing, direct marketing and mass marketing
  • It consists of advertising, public relation sales promotion, etc
  • This is done to attract customer and bring more business
  • This has an ability to reach many customers through variety of channel
  • It can attract all types of customers
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Consider the old maxim, "build a better mousetrap and the world will beat a path to your door." discuss the meaning of this phra
MAVERICK [17]

In the context of time-based competition,  "build a better mousetrap and the world will beat a path to your door." could be interpreted as "those who make better innovations would obtain the most opportunities to obtain profit in the market"

Innovations only offers advantages in the competition because it offer different options for consumers that exclusively belong to US. But innovation is NOT THE ONLY factors for the product's success. There are other factors that can influence the success such as marketing strategies, condition of the economy

6 0
3 years ago
A number of separate but interdependent budgets that formally lay out the company's sales, production, and financial goals and t
Lapatulllka [165]

A number of separate but interdependent budgets that formally lay out the company's sales, production, and financial goals and that culminates in a cash budget, budgeted income statement, and budgeted balance sheet is master budget.

The lower-level budgets, cash flow projections, budgeted financial statements, and financial plans of an organisation are all included in the master budget, which is a thorough financial planning document. It is often created by a company's budget committee under the direction of the budget director.

To know more about Master Budget here

brainly.com/question/28217954

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6 0
1 year ago
The long run is characterized by: Group of answer choices the relevance of the law of diminishing returns. at least one fixed in
Pachacha [2.7K]

Answer:

D. The ability of the firm to change its plant size.

Explanation:

The long run in economics is a period of time in which all inputs in the production process can be varied. It allows firms to have the ability to change its plant size that would be more or less fixed in the short run. The factors of production used in the long run are variable inputs. Variable inputs are inputs that can be change or altered in a production system. The firm in the long run has the abilities to respond to changes in the market and demand and can build bigger factory or larger plants.

8 0
3 years ago
On January 1, 2020, Cracker Co. purchased 40% of Dallas Corp.'s common stock at book value of net assets. The balance in Cracker
Sav [38]

Answer: $680,000

Explanation:

From the question, we are informed that Cracker Co. purchased 40% of Dallas Corp.'s common stock at book value of net assets on January 1, 2020 and that the balance in Cracker's Equity Investment account was $820,000 at December 31, 2020.

We are further told that Dallas reported net income of $500,000 for the year ended December 31, 2020, and paid dividends totaling $150,000 during 2020.

The amount paid by Cracker Co. for its 40% interest in Dallas Corp goes thus:

It should be noted that the balance in Cracker's Equity Investment account as at December 31st 2020 is the addition of the acquisition price and the share in net income after which the dividend share is deducted from the value of the addition gotten. This can be written as:

Acquisition price + (500000 × 40%) -(150000 × 40%) = $820,000

Acquisition price + (500000 × 0.4) -(150000 × 0.4) = $820,000

Acquisition price + $200,000 - $60,000 = $820,000

Acquisition price = $820,000 + $60,000 - $200,000

Acquisition price = $680,000

Cracker Co. paid $680,000 for its 40% interest in Dallas Corp.

4 0
3 years ago
Please Help!!!! My 5th time posting this please actually help me!
ValentinkaMS [17]

Answer: My answer is in the photo below. Hope it helps.

3 0
3 years ago
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