The three objectives of the field research produced were:
1. Achieve the number of goods
To know how many products will be produced and marketed.
2. Achieve the quality of goods.
Know the quality provisions of the goods to be sold. For example, the basic ingredients used are original, mixed or imitation. So, if the components are assembled pure or mixed
3. Reach the target market
To find out how many markets will be supplied, including how many distribution channels, to what extent distribution channels and others will be supplied.
<h2>Further Explanation
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A target market is a group of consumers that focus on the company's approach to buying the product that is sold. In short, the target market is the group that will serve as consumers. The target market generally has a vulnerable age, nature and character are almost equal.
Benefits of the target market:
- Facilitate the adjustment of the product and marketing combination strategy that is carried out with the target market.
- Development of product positions and marketing mix strategies.
- By identifying the parts of the market that can be effectively served, the company may be in a better position.
- Anticipating the competition.
- Use the company's limited resources efficiently and effectively.
- Aim for broader market opportunities.
- Place marketing ideas more clearly.
- Manage products better.
- Find and compare market opportunities.
- Classification of the budget that is properly owned.
- Creating attraction in the field of marketing.
- The company will be in a better position.
Destination of the target market:
1. Expected target market achievement, to find out how many markets will be supplied, including how many distribution channels, to what extent distribution channels and others will be supplied.
2. Achievement of the number of goods, to know how many products will be produced and marketed
3. Achievement of product quality, know the quality provisions of the goods to be sold. For example, the basic ingredients used are original, mixed or imitation. So, if the components are assembled pure or mixed
4. Geographical achievement, to determine the area or region of the market, for example, the town, subdistrict, district, province, state and abroad.
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Definition of target market brainly.com/question/7271112
Benefits of the target market brainly.com/question/7271112
Details
Grade: High School
Subject: Spanish
keywords: Target market