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german
3 years ago
9

The next step after developing a market-product grid and estimating market sizes in the segmentation process is to ________ appr

opriate target markets.]
Business
1 answer:
joja [24]3 years ago
5 0

Answer:

<u>Select</u>

Explanation:

Marketing segmentation is usually done on the basis of demographic, which is based upon age composition or the population, psychographic which is based upon personality traits and the attitudes of consumers, geographical which is based as per the location of the consumers and behavioral which is based upon buyer buying habits and trends of past purchases.

Once the products in a particular market have been assigned i.e product market grid, and market size been estimated in terms of the estimated number of consumers within a segment, the next step is to select appropriate target markets.

Target markets refer to identified consumer groups with similar tastes, preferences and buying habits.

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An alternative name for Bad Debt Expense is A. Collection Expense.B. Credit Loss Expense.C. Uncollectible Accounts Expense.D. De
PIT_PIT [208]

Answer:

An alternative is also known as Uncollectible accounts expense

Explanation:

A bad debt expense is recognized when a receivable is no longer collectible because a customer is unable to fulfill their obligation to pay an outstanding debt due to bankruptcy or other financial problems.

Bad debt expenses are generally classified as a sales and general administrative expense and are found on the income statement. Recognizing bad debts leads to an offsetting reduction to accounts receivable on the balance sheet.

<u>Bad debt expense is also known as Uncollectible accounts expense</u>

6 0
3 years ago
The kenosha company has three product lines of beer mugslong dash​a, ​b, and clong dashwith contribution margins of $ 5​, $ 4​,
Tema [17]

Answer:

break even point in units:

  • a = 11,700
  • b = 46,800
  • c = 35,100

Explanation:

beer mugs          contribution margin         expected sales

a                                $5                                   25,000

b                                $4                                  100,000

c                                $3                                   50,000

fixed costs = $351,000

if the sales proportion remains the same, we can assume a bundle of products = 1a + 4b + 3c (1 for every 25,000 units) whose contribution margin = $5 + $16 + $9 = $30

break even point = fixed costs / bundle's contribution margin = $351,000 / $30 = 11,700 bundles

break even point in units:

a = 11,700

b = 11,700 x 4 = 46,800

c = 11,700 x 3 = 35,100

3 0
3 years ago
After making a decision, you still have to _____. a. Celebrate your effectiveness b. List your available resources c. Implement
Reika [66]

Answer:

c. Implement a plan of action.

Explanation:

You already made your decision, so you've already considered all the outcomes and checked whether you have the resources needed for this. So the only thing left to do is to implement the plan of action

7 0
2 years ago
Develop an argument for why a cosmetics manufacturer should build and maintain an ethical climate
Tju [1.3M]

<span>Cosmetic products will easily lose intended efficacy if exposed to unsuitable climate like high temperature or sunlight. To think they are  used for the skin and pricey,  the products should be safe and not harmful. Therefore, they should  meet the standard safety requirements. </span>

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3 years ago
How can you avoid spending more than what is in your
zimovet [89]

Answer:

keep your own records to compare with your financial institutions records

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