Question

Which channel for consumer goods would be best if creators of products wanted to opt out of selling directly to consumers and instead chose to sell their products to an intermediary who then in turn would resell those products to​ customers?

Answer 1

The question is incomplete, it lacks options.

A. Producer to retailer to consumer

B. Producer to broker to wholesaler to retailer to consumer

C. Producer to consumer

D. Producer to agent to consumer

E. Producer to wholesaler to retailer to consumer

Answer:

Producer to retailer to consumer

Explanation:

Marketing channels can be described as the different mediums in which goods are made available to the consumers.

Selling through intermediaries is a marketing channel through which goods are supplied to the consumers through a middleman such as a retailer. These intermediaries helps a company to promote and sell their products in the market.

This type of marketing channel is known as an indirect channel of distribution.