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maks197457 [2]
4 years ago
9

When developing a strategy, how should marketing managers use information on trends and patterns about the different generations

, including Baby Boomers, Generation X, and Millennials?
Business
1 answer:
Sav [38]4 years ago
7 0

Answer:

The correct answer is letter "E": None of these answers is correct.

Explanation:

Generational Cohorts divide individuals of the last century into five (5) groups: <em>Silent (1928-1945), Baby Boomer (1946-1964), Generation X (1965-1980), Generation Y (1981-1997), and Generation Z (1998-present)</em>. For marketing purposes, managers should consider characteristics such as <em>age, lifestyles, and buying patterns</em> in each of those groups. Each of them will have different preferences since people's ages vary from one group to another implying individuals will be looking forward to satisfying different needs.

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Answer:

The most common reasons businesses fail include a lack of capital or funding, retaining an inadequate management team, a faulty infrastructure or business model, and unsuccessful marketing initiatives.

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What are some of the benefits of technological advances such as CAD-CAM? Select all that apply.
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Answer:

<em>A. It allows manufacturers to make small changes quickly without having to completely redo a production process. </em>

<em>and </em>

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Explanation:

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3 years ago
A retail company sells agricultural produce and consumer products. The company procures materials from farmers and local produce
natima [27]

Answer:

Inbound Logistics

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Inbound logistics means managing the materials and parts between the manufacturer and the supplier with the help of transportation and deals with the procurement and storage of the materials and parts.

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