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Dmitry [639]
3 years ago
13

Luna wanted to convince the technology department at her company to install new accounting software. Some staff members supporte

d the change, a few were opposed, and most were undecided. Luna realized that the undecided group was her ___________, so she focused most of her effort on them.
a. majority audienceb. target audiencec. projected audienced. focus audiencee. central audience
Business
1 answer:
Gnom [1K]3 years ago
7 0

Luna realized that the undecided group was her target audience  so she focused most of her effort on them.

<u>Explanation: </u>

A targeted audience is a publication, advertising or other text.   It is a particular group of consumers in the standard target market of marketing and advertising, known as targets or recipients of a specific ad or email.

In the end, it all includes assessing relevance for a target audience profile. You will attract a customer more often if your services and the goods you deliver suit what your audience wants.  

If your customer you want is "everybody," it's very difficult for you to communicate in a deeper way with anyone. The more connected you are to others; the more likely you are to be a protector and a loyal user of your company.

You might be interested in
Sales price $6.74 per unit
stiks02 [169]

Answer:

Margin of safety = 3190.922902 units rounded off to 3191 units

Explanation:

Margin of safety is the cushion or extra number of units that the business sells over the break even point in units. The break even point is the point where total revenue equals total cost and the business earns no profit or no loss. To calculate the margin of safety in units, we deduct the break even number of units from the budgeted number of units or sales.

Margin of safety = Budgeted units  -  Break even number of units

First we need to calculate the break even in units. The formula for break even in units is,

Break even in units = Fixed cost / (Selling price per unit - Variable cost per unit)

Break even in units = 9376 / (6.74 - 2.33)

Break even in units = 2126.077098 rounded off to 2126 units

Margin of safety = 5317  -  2126.077098

Margin of safety = 3190.922902 units rounded off to 3191 units

7 0
3 years ago
Money obtained through various types of loans is called:
Elden [556K]

Borrowed money obtained through loans of various types is called debt capital. capital is a loan made to a company that is normally repaid at some future date. Debt capital is the loan that a business raises by taking out a loan. 

4 0
3 years ago
Colgate manufactures a fruit-flavored spongebob squarepants toothpaste for kids. the age-based variable that distinguishes the m
satela [25.4K]
Is an example of Market segmentation, which divides the market in half, due to a different demographics like age, target market etc.
The new target market that divides the market is possibly ages: 6-9

Hope this helps.
8 0
2 years ago
Read 2 more answers
Goals and objectives should be set ________.Multiple Choiceat the beginning of marketing planningat the end of the situation ana
storchak [24]

Answer:

Option D. After completion of market research, situation analysis, and competitor analysis

Explanation:

The reason is that the company always sets objectives and goals when it analyzes the business environment, the way competitor would react, product demand, etc and all these things come from market research, situation analysis, competitor analysis, position analysis, capability analysis, etc. This gives a clear picture where the organization must head towards. So after completion of these analysis and research, company is able to set goals.

Always remember that the company sets its goals before marketing planning (Option A) and after situation analysis (Option B) because it helps define what number of sales we need which formulates the marketing planning.

Option C is incorrect because strategies are set after the objectives and goals are set because the strategies are always alligned with the objectives and goals.

Option E is incorrect because Goals and Objectives are set always after the SWOT and PESTLE analysis not during these studies.

Here the only only option with broader meaning is option D which also includes the Option A and Option B.

3 0
2 years ago
The first step a domestic firm takes when entering an international arena is usually to create an international division.
vodomira [7]

Answer:

The answer is: False

Explanation:

Whenever a company wants to go international it has a lot work to do before creating an international division. Several things must be done before, mostly research, for example:

  • Research if your product is know overseas, is there any possible market for it, are there any restraints for your products in those new markets.
  • Any legal constraint or logistical problem you have to consider.
  • Any local competition you have to worry about.
  • Does your product fit in a new culture.
  • And very many etceteras.

That should all be done before considering spending money on creating an international division.

Probably when the internet didn´t exist, communications were scarce, no Tv existed, people in one country didn´t know anything about other cultures, etc., a comp nay would have first created an international division to scout foreign markets but right now it doesn´t make sense.  

4 0
3 years ago
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