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Bess [88]
3 years ago
5

Felix Corp. is a cookware manufacturer. It conducts market testing for a new appliance. JK Corp., a competitor of Felix, reduces

its prices during the market test to prevent Felix from collecting accurate information. In this scenario, JK Corp. is engaging in a practice called _____.
A. scaling
B. pretesting
C. clustering
D. jamming
E. positioning
Business
1 answer:
cupoosta [38]3 years ago
7 0

Answer:

This practice is called JAMMING.The answer is D.

Explanation:

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The Ford Motor Corporation and Toyota Motor Corporation planned to join forces in 2011 to produce a hybrid truck that would meet
Yuliya22 [10]

Answer: joint venture

Explanation:

The best structure fmtahts ideal for the collaboration between these two automotive giants will be a joint venture.

A joint venture is a form of business whereby two or more businesses come together and join their resources together so that they'll achieve a common goal.

When Ford and Toyota pool their resources together, this will bring about access to new markets, increased capacity, access to new knowledge, greater resources, and the improvement in income.

4 0
3 years ago
Explain the importants of marketing segmentation
Nina [5.8K]

A market segment is a subgroup of people or organizations that have one or more characteristics in common that cause them to have the same product needs. Everyone needs water to drink, but does everyone need bottled water? For companies to successfully reach their precise customer, they need to divide a market into similar and identifiable segments through market segmentation.

The main reason companies divide markets into identifiable groups is so that the marketing team can create a custom marketing mix for the specific group. For example, Farmer Joseph realized early on that not everyone would purchase his expensive organic produce. He did not want to exhaust his financial budget by advertising to the masses. Instead, he identified his target market and created a specific marketing plan to communicate effectively with his prime customers.

His target market consisted of females age 18-65, with an income of $50,000+, who have healthy eating habits and who are concerned about pesticides. His plan consisted of ad placement in local women's magazines, newspapers and also email blasts to a list that he formulated with age and income specifics. Lastly, he advertised with a local gym about his healthy produce. Marketers have numerous choices in how they can segment a market.

If the farmer had planned on targeting everyone, then the type of segmentation would have been called no market segmentation. The opposite type of segmentation would be if he decided to target based on every individual factor available. This would be called a fully segmented market. Other choices include segmenting just by gender, income, lifestyle, ethnicity, family life cycle, age group, or even a combination-type.

Companies will not survive if the marketing strategy is dependent upon targeting an entire mass market. The importance of market segmentation is that it allows a business to precisely reach a consumer with specific needs and wants. In the long run, this benefits the company because they are able to use their corporate resources more effectively and make better strategic marketing decisions.

7 0
3 years ago
At December 31, 2012 and 2011, Miley Corp. had 180,000 shares of common stock and 12,000 shares of 6%, $100 par value cumulative
Nuetrik [128]

Answer:

$2.5 per share

Explanation:

Earning Per share is the amount of earning for the period that allocated to each share. Normally it is calculated using common shares. The earning used in this calculation is purely the earning that is associated with the shareholders of the company. We can have this earning after deducting all the expenses and preferred dividend as well.

Formula:

Earnings per share = Net Income / Numbers of common Shares

Earnings per share = $450,000 / 180,000

Earnings per share = $2.5 per share

7 0
4 years ago
In many countries entrepreneurs and other business leaders, eager to protect their property rights and ensure the dispassionate
denpristay [2]

Answer:

C) democratic reforms

Explanation:

One of the things I remember when I was a little kid was watching action movies with my father and many of them had a common hero, an American soldier or spy (and James Bond even though he is British), and a common enemy, the Soviet Union or some other communist country.

That was very in the late 80s and early 90s, and probably much earlier. The world was divided into two sides, the side that favored liberty and freedom (the US) and the communist evil nations.

In economic terms, communism and command economies meant that the government controlled most of a country's resources. This had a negative effect in that only politicians and their allies lived well and were rich, while the rest of the population was poor.

But then president Reagan and premier Gorbachev got together and decided that it was time for all the nonsense to stop, and the Berlin Wall fell, the Soviet Union split up and luckily for all (except James Bond and other heroes), communism ended.

The fall of communist led to democratic and capitalistic reforms.

6 0
3 years ago
A project initially costs $40,500 and will not produce any cash flows for the first 2 years. Starting in Year 3, it will produce
melisa1 [442]

Answer:

Net present value = $2063.1922

Explanation:

given data

initially costs = $40,500

cash flows = $34,500

final cash inflow = $12,000

required rate of return = 18.5 percent

solution

The cash flows is  

Year 0 =  $40500

Year 1 = $0

Year 2 = $0

Year 3 = $34500

Year 4 = $34500

Year 5 = $0

Year 6 = $12000

so  Net present value will be express as

Net present value = -Initial cash outflow + Present value of future cash flows ...............1

Present value of future cash flows = (cash flow in year n) ÷ (1 + required rate of return)^t   ..........................2

put here value we get

Present value = \frac{0}{(1+0.185)^1} + \frac{0}{(1+0.185)^2} + \frac{34500}{(1+0.185)^3} + \frac{34500}{(1+0.185)^4} + \frac{0}{(1+0.185)^5} + \frac{12000}{(1+0.185)^6}    

Present value = $42563.1922    

Net present value= -$40500 + $42563.1922

Net present value = $2063.1922

8 0
3 years ago
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