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Gnoma [55]
3 years ago
13

If a business manager decides to proceed with a course of action although the manager has information that suggests the need to

rethink the decision, the manager is being influenced by:A. anchor heuristicB. confirmation biasC. sunk cost biasD. Adjustment heuristic
Business
1 answer:
CaHeK987 [17]3 years ago
5 0

Answer:

C. sunk cost bias

Explanation:

Sunk cost bias can be better explained by a regular everyday situation: probably your mother (or sister, or aunt) bought a pair of shoes that she loves because they are gorgeous and expensive. Women have a tendency to self impose torture when it comes to gorgeous and expensive shoes, since they will insist on using them even if their feet are constantly in pain. When you ask them why they do it, they will always answer that she likes them so much and they were so expensive, that she has to wear them.

This same logic applies to stubborn managers that know that they are making a bad (or not so good decision), but since they already made a bad decision before, they will stick to their prior choice no matter what.

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You heard somebody say, Marketing is just sales and advertising" Discuss the accuracy of this statement
Serga [27]

Answer:

Marketing is much more than just sales and advertising.

Explanation:

Marketing is when an individual or a firm develop the interest of a client or an intending customer to the product one sells or services one render. It makes use of research, distribution, sales promotion etc .

Before an individual or a business venture goes into marketing, it must make thorough research on who his potential buyers are, how can he convince them to buy the products.

The distribution channel must also be considered, like getting the goods

directly to the buyers or involving middle men. There is also sales promotion when considering marketing. Sales promotion includes all activities aimed at promoting immediate sales like raffle draws, offering gifs after purchase etc.

The basic aim of marketing is to sell, acquire customers and retain them while employing marketing concepts and mix(using place, price, promotion and product).

3 0
3 years ago
Which two skills or abilities are important for a school counselor
Ratling [72]

Answer:

wisdom, and good speech

Explanation:

3 0
3 years ago
"distinguish between an absolute advantage and a comparative advantage. cite an example of a country that has an absolute advant
xxTIMURxx [149]

Answer:

Distinguish between an absolute advantage and a comparative advantage is discussed below.

Explanation:

Absolute advantage and a comparative advantage

  • Absolute advantage concentrates on the marginal cost of reproduction of an asset whereas comparative advantage characteristically concentrates on the opportunity cost of production.
  • Trading judgments based on comparative advantage between nations are forever respectively advantageous.

5 0
3 years ago
Tasteequik Food markets one line of food products to consumers looking for meals that are very simple and quick to prepare. Tast
Stolb23 [73]

Answer:

Letter A is correct. <u>Benefit segmentation.</u>

Explanation:

Benefit segmentation is a marketing strategy that consists of dividing your audience according to the benefits or advantages perceived by the consumer when purchasing a product or service. Segmentation can occur according to various variables such as performance, customer service, special features, quality, and more.

There are several benefits added to this benefit segmentation strategy, especially the conversion of interest in the product or service into new customers, as well as customer retention and satisfaction.

To be successful and achieve the benefits described, segmentation must be designed and targeted to create marketing and advertising that engages the customer and assists in building brand value.

4 0
3 years ago
The cycle view of the supply chain is useful when considering operational decisions, because Select one: a. it focuses on proces
almond37 [142]

Answer:

c. it specifies the roles and responsibilities of each member of the supply chain.

Explanation:

Supply chain management (SCM) can be defined as the effective and efficient management of the flow of goods and services, as well as all of the production processes involved in the transformation of raw materials into finished products that meet the insatiable want and need of the consumers. Generally, the supply chain management involves all the activities associated with planning, execution and supply of finished goods and services to the consumers.

The key principle of supply chain management can be best summed up as collaboration between multiple firms. These multiple firms include a company that is saddled with the responsibility of manufacturing, a wholesaler, and a retailer who typically sells the products to the customers or consumers.

Basically, these three (3) firms or individuals are required to collaborate with each other so as to meet the needs of the customers in a timely manner or fashion and at a fair price too.

Hence, the supply chain comprises of processes which are typically divided into four (4) cycles;

1. Customer order cycle: it involves the process of receiving an order from a customer, entry and fulfillment of orders.

2. Replenishment cycle: it includes receiving, entry and fulfillment of retail orders.

3. Manufacturing cycle: it includes the process of converting raw materials into finished products.

4. Procurement cycle: this includes shipping or receiving raw materials and production schedules.

The cycle view of the supply chain is useful when considering operational decisions, because it specifies the roles and responsibilities of each member of the supply chain.

8 0
3 years ago
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