The propaganda technique would be name calling
The two scholars contended that human behavior is not consistent as laymen and professional psychologists views it. They argued that research shows that behavior is not consistent. This inconsistency according to them is consistent and therefore can be used to predict human behavior.
<span>Experiments in which all variables are identical except for one are called controlled experiments. This where an observer tests his hypothesis by looking on changes that were brought about by one variable. The results are always dependent on one adjusted variable.</span>
In a continuous reinforcement schedule the desired behavior is reinforced each and every time it occurs. This continuous schedule is used during the first stages of learning in order to create a strong association between the behavior and the response.
