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Bas_tet [7]
3 years ago
10

In evaluating different market segments, the firm must look at two factors: the segment's overall attractiveness and the _______

_.
Business
1 answer:
Lesechka [4]3 years ago
8 0

Answer: Company objective and the resources

Explanation:

For evaluating the different types of marketing segment of an organization it basically involve the two main factors such as the overall segments's attractiveness and also the main objective of the company and its resources.

 By evaluating the marketing segment we can easily evaluating each segment of the company so that the company producing the desirable result according to the consumer requirements.

The company objective is one of the type of goals of the company that helps in achieving the desirable result and the opportunities. Therefore, Company objective and the resources is the correct answer.  

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Tom, an experienced salesperson for road construction equipment, has been hired as the sales representative for Caterpillar Trac
ser-zykov [4K]

Answer:

The correct answer is A. To get an appointment for a second call.

Explanation:

Making an appointment with a client is not easy, it requires a method and many other attitudes. That is why it is difficult to find a good seller. As much as we are in 3.0 there are certain types of customers (b2b) whose access is the traditional 1.0.

Investigate who the decision maker is, call, make an appointment ... and visit it. The traditional techniques of generating momentum prospects cohabit with the current ones on the network. And here, friends sell digital crepes all a hundred, you have nothing to do. When the deal is face to face, requires listening skills, knowing how to be, synthesizing, pleasing, pressing and… closing. And that is not learned in a yellow airport book. It is learned by doing so and with a little method and resistance to frustration and a good organization.

3 0
3 years ago
Products whose demand rises when another product’s price increases are called
Ludmilka [50]

Products whose demand rises when another product's price increases are called: Substitute goods

3 0
2 years ago
You are a marketing research consultant hired to organize focus groups for an innovative german-style fast food restaurant. What
PIT_PIT [208]

Explanation:

A focus group can be defined as a qualitative marketing research method where some people with common characteristics are brought together in a group who are guided by a trainer to promote discussions on a particular topic of interest and gather information to assist in decision making.

To organize focus groups for an innovative German-style fast food restaurant, you could separate 3 groups, the first being ages 18 to 30, the second 30-45 and the third group 45 and above.

The screening criteria could be, sources of income, profession, sex, taste for food, hobbies, etc.

The questions to ask could be related to the number of times a week people eat fast food, what is your favorite German food, how much are you willing to pay for the options offered in the restaurant, what elements do you consider most attractive in a restaurant ,etc.

5 0
3 years ago
Non-toxic-toys currently has $400,000 of equity and is planning a $160,000 expansion to meet increasing demand for its product.
Rashid [163]

Answer:

1. $100,000 and 25%

2. $137,200 and 34.3%

3. $150,000 and 27%

Explanation:

1. It does not expand

    a. Net income= $100,000 (as given in the question)

    b. Return on equity= (net income)/(shareholder’s equity)

Shareholder’s equity= $400,000

Thus return on equity= 100000/400000 = 0.25  or 25%

2. It expands and issue $160,000 in debt

    a. Net income= $100000 + 50000 –  12800 (debt interest 8% of     $160000)

= $137,200

b. Return on equity= (net income)/(shareholder’s equity)

= 137200/400000

=0.343  or 34.3%

3. It expands and raises equity of $160000

a. Net Income= $100000 + 50000

= $150000

b. Return on equity= (net income)/(shareholder’s equity)

= 150000/(400000 + 160000)

Where ($560,000) 400000 + 160000 is shareholder’s equity

= 0.27 or 27%

5 0
3 years ago
Which of these resources do
xeze [42]

Answer:

B. Capital

Explanation:

It would be capital because households pay for the certain goods or services a business has to offer, therefore giving them money. The word "Capital" means funds/money, and since the households are giving the businesses money, they care supplying capitals.

4 0
3 years ago
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