Answer:
Promotional mix
Explanation:
Promotional mix can be defined as a combination of different marketing approaches which are carried out to improve the sales of the company products and services.
Promotional mix is used by marketers to provide potential customers with adequate information about their products and services.
Promotional mix is essential for building strong awareness about the product, it is also very effective at reaching a wide range of different audiences.
Answer: Option C
Explanation:
A. Assets with physical existence are called tangible assets.
B. There are several financial instruments that lacks physical substance but are not considered as intangible assets.
C. Intangible assets can be either long term or short term.
D. Only those intangible assets that have definite lives are amortized, others with indefinite life are not.
Answer:
C.multiply number of shares outstanding by the price of each share
Answer:
<em>Net operating income $8,950</em>
Explanation:
<em>The overall impact on the net operating income is the amount of increase in contribution from the addtional sales less the increase in monthly advertising budget. </em>
<em> $</em>
Contribution = ($75 × 190) = 14,250
Fixed cost - advertising <u> ( 5,300) </u>
Net operating income <u> 8950</u>
Please, note that the fixed costs of $194,000 per month are not relevant for this decision. Simply because they would be incurred either way and that are not completely traceable to the increase sales.