I'm not sure you've included a set of statements to choose from.
However, remember that there are three modes of persuasion: pathos, logos, and ethos. Pathos; pathological; an appeal to the audience's emotions. Ethos; ethical; an appeal to the audience's ethics. Logos; logical; an appeal to the audience's reasoning.
Analyze your answers and see which ones employ the modes of pathos and ethos; cross those out. You should be left with the correct answer.