This practice is known as "yellow journalism". This is the worst kind of journalism in terms of quality as it often doesn't fact-check its information but rather just says random things about people they think aill be interesting to write about.
It usually a journalism technique when they exaggerate something without legitimate well researched data
Though i hate to say this, American Journalism currently doing it to Putin. Headlines like "Putin has a 200 billion net worth fortune" from one of biggest newspaper in our country is an exaggeration without enough factual data
