The producers create and market products to consumers, so the answer is producers
Advertising wearout is a term used to describe the wear of an advertising campaign that can even irritate consumers.
<h3>What is advertising wearout?</h3>
It is the loss of effectiveness in the memory of the message or the feeling of irritability before an advertisement by increasing the level of exposure.
It is a consequence of the constant maintenance of the advertisement in the medium that consumers become saturated of seeing the same commercial repeatedly.
Therefore, we can conclude that advertising wearout is a term used to describe the wear of an advertising campaign that can even irritate consumers.
Learn more about advertising here: brainly.com/question/13069627