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Alex787 [66]
3 years ago
15

Bernadette's in charge of marketing a new product in a highly competitive segment. She's planning to launch a Google Search camp

aign as part of her overall strategy. What value can be recognized by launching a Google Search campaign
Business
1 answer:
ELEN [110]3 years ago
7 0

Answer:

Her business will have a competitive presence with similar businesses during searches

Explanation:

Google search campaign refers to a form of online advertising wherein an advertisement is displayed in the search listings. It refers to advertisements getting displayed in google search results.

A company or the advertiser may choose a keyword for itself which shall initiate the search and displays it's advertisement.

In the given case, the marketing in charge is planning to launch such an advertisement campaign.

Such a strategy would place her business in contention and competition with similar other businesses during the searches. This shall keep and maintain her business presence felt  and active during the searches.

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A business has a key person insurance policy. Who or what would be the beneficiary of the policy ? A. The children of the key pe
Masja [62]

Answer: the business

Explanation:

A P E X

6 0
4 years ago
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A(n) ________ in the liquidity of corporate bonds will​ ________ the price of corporate bonds and​ ________ the yield on corpora
Fed [463]

Answer:

An <u>increase</u> in the liquidity of corporate bonds will <u>increase</u> the price of corporate bonds and <u>decrease</u> the yield on corporate bonds, all else equal.

Explanation:

Bond liquidity refers to how quickly the bonds can be redeemed and converted to cash. This relates to the ease with which an investor can sell his bond.

High liquidity bonds are costly as they are more in demand and an attractive investment for the investors.

Thus, bond liquidity is directly related to it's price.

The yield of a bond refers to the market rate of return and represents the expectation of the bondholder with respect to rate of return.

A high price bond ( high liquidity) usually pays higher coupon rate of interest which is higher than the market rate of return on similar bonds i.e yield to maturity. This means price of a bond is inversely related to it's yield. Higher the bond price, higher the coupon payment, lower the bond yield.

3 0
3 years ago
Describe a transaction that would:a. Increase both an asset and capital stock.b. Increase both an asset and a liability.c. Incre
Afina-wow [57]

Answer:

a. Increase both an asset and capital stock.

Issuance of common stock increases the cash as assets and common stock as a capital stock.

b. Increase both an asset and a liability.

Supplies purchased on account increases the Inventory as an asset and Increases the payable as a liabilities.

c. Increase one asset and decrease another asset.

Maturity of an Investment in debt instrument, Increases the cash as an asset and decreases the investment as another asset.

d. Decrease both a liability and an asset.

Payment to supplier decrease the account payable as a liabilities and cash as an asset.

e. Increase both an asset and retained earnings.

Cash Sales Increases the cash as an asset and Net profit as a retained earning.

f. Decrease both an asset and retained earnings.

Sales return decreases the account receivable as an asset and net profit as a retained earning.

5 0
3 years ago
Pricing Strategy Competition is a serious business and sometimes fierce. The stakes are high. Unless the firm has a monopoly, pr
nadezda [96]

Answer:

1. Strategic pricing

2. Regulatory influence

3. Regulatory influence

4. Strategic pricing

5. Strategic pricing

6. Price discrimination

7. Price discrimination

Explanation:

  1. Predatory pricing is a price strategy in which companies deliberately lower their prices in an attempt to wipe out all the competition in that market segment. While maybe beneficial for customers in the short run, due to lower prices and more diverse choice of products, in the long run, this strategy can be more harmful than monopoly and is therefore under regulations by government bodies. However, it is a way of strategic pricing.
  2. Competition policy falls under regulatory affairs, as governments have rules that encourage competition and which restrict monopolies
  3. Form of government intervention where government imposes tariffs on imported goods that would without it have price below market fair value
  4. Strategic pricing strategy where its implementation in one market could have an impact on competitors in another market
  5. Strategic pricing where multiplication of tasks performed leads to lowering of the cost of each performance. Company will lower its prices at some market placing itself in the lower ends of experience curve
  6. Price discrimination as it can be used for assigning different prices to different goods, which have different price elasticity. Some products are more elastic, while demand for others won't change even with significant changes in prices
  7. Price discrimination as it becomes possible to charge different prices at different markets
5 0
3 years ago
It is important to diversify your investments
Arada [10]
 The answer is maybe c


6 0
3 years ago
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