Question

Select an e-commerce company. Visit its website or mobile app and describe its business model based on the information you find there. Identify its customer value proposition, its revenue model, the marketspace it operates in, who its main competitors are, any comparative advantages you believe the company possesses, and what its market strategy appears to be. Also try to locate information about the company's management team and organizational structure. (Check for a page labeled "the Company," "About Us," or something similar.)

Answer 1

Explanation:

The e-commerce site visited was from Adidas, one of the largest sporting goods companies in the world. The value proposition that the company offers to the client is the creation of a marketing focused on the young and modern public, which can be seen on its website, where young models with a cool look use the brand's sneakers and clothing, always with a lot of youthful color and personality. The brand also creates value using influential marketing, sponsoring major celebrities and sports around the world, being a very strong brand and recognized for its values. The company has comparative advantages with competing companies in the sports segment, due to the fact that Adidas seeks a new look and refinement for its products, which can be seen in its collections where there are partnerships with several famous designers and personalities.

There is information about the company at the bottom of the page, which reveals about its multifaceted, simple and fast organizational structure, as written on the website, which reinforces the company's global values.