Question

A college athletic department gives complimentary tickets to potential spectators with hopes that they have a great experience and will come back to be season-ticket holders. What style in the learning process is the athletic department using to affect consumer behavior?

Answer 1

Answer:

do-feel-learn

Explanation:

The consumers who are involved in the do-feel-learn learning process some  invest a lot of thought while purchasing a good or service while others use their feelings and emotions.

The combination of these factors makes a complicated set of relations by which an appropriate marketing strategy can be devised.

Here, the consumers of the ticket will enjoy the game and get emotionally attached to a team. This will make them buy tickets to watch the team they support.

Hence, the do-feel-learn learning process is being used by the athletic department.