Answer:
Two-way Stretch
Explanation:
Marriott Corporation now contains hotels and motels from the "budget" end of the consumer spectrum to the "premium" end with their JD Marriott flagship locations. This is an example of a firm that successfully performed a t<u>wo-way stretch</u> to reach more consumers and ventures that are more profitable.
Two way stretch: It is an expansion strategy of the company to introduce product within the same product line to cater different customer in the market. Company introduce new product to attract more customer as now they have premium product and low end product. Product are stretched both ways upward and downward. Example: Maruti, Titan, Marriot- Hotel & resorts, etc.
In the given case, Marriott Corporation now contains hotels and motels from the "budget" end of the consumer spectrum to the "premium" end with their JD Marriott flagship locations. Therefore, they are using two-way stretch strategy.
Answer:
The correct answer is advertising manipulates the tastes of people and can reduce or decrease the competition.
Explanation:
Advertising is the source through which the company or the firm promote the product or a service of their business, so that the customers could be make aware of the products and the services offered by the firms.
It manipulates the taste of the people by establishing a desire and impedes the competition through increasing the perception of the product differentiation.
Answer:
Approximate real rate is 3.03%
Explanation:
We know that,
Real rate = Nominal rate - Inflation rate
Real rate = 4.23% - 1.2%
Real rate = 3.03%
The U.S treasury bills are considered as a nominal rate i.e 4.23% and the inflation rate is 1.2%. We simply subtract the nominal rate with the inflation rate to find out the real rate so that the accurate rate could come
