All categories

3 years ago

Which of the following statements is true of standardized promotions?

Business

1 answer:

kolezko [41]3 years ago

3 0

Answer:

The correct answer is B: They reduce the costs incurred by companies for promotional efforts.

Explanation:

Global standardization in marketing is a standardized marketing strategy that can be used globally. This type of marketing strategy conforms to work across different cultures and countries to sell a product. The company uses standard brands, formulations, packaging, positioning and distribution in its global markets. Products that have virtually universal demand in all countries and cultures make standardized marketing effective.

Standardized marketing for global companies typically offers significant cost benefits. If the same message works universally, you don't have to spend money to develop customized marketing messages. A strong brand can have the same effect in different areas around the world. What makes a strong presence in one country, can have the same effect in other countries.

You might be interested in

Think of an issue in your community that you would like to fix or improve in some way. First, write down what it is, and then id

raketka [301]

For me i just wish my community was more active i would most likely do this by throwing community events

Explanation:

4 0

2 years ago

Weightman Corporation's net operating income in Year 2 was $76,385, net income before taxes was $55,385, and the net income was

muminat

Answer:

11.00

Explanation:

$Earnings \: per \: share = \frac{net \: income}{shares}$

36,000 net income

200,000 common stock / $4 per share= 50,000 shares

36,000 / 50,000 = 0.72 earnings per share

$price-earnings \: ratio = \frac{market\: price}{EPS}$

7.92 / 0.72 = 11

5 0

3 years ago

John Noble speculated that Howie really didn’t know much about his employees, including the types of rewards that they found mea

Fed [463]

Nobles thoughts referred to is B. Expectancy theory. The expectancy theory refers to someone knowing how someone else will react based on motivators. If there is a specific motivator that an employer knows an employee refers to with positive behaviors, there is a good chance the employeer will be able to guesstimate what the end result of the situation would be. In this case, Howie needs to spend more time learning what his employees like and dislike to figure out a way to keep them motivated long term.

7 0

3 years ago

Which government action is used to limit the amount of scarce goods citizens can buy during wartime?

Charra [1.4K]

The government’s action that they use in limiting the amount of scarce of goods for citizens to buy during the wartime is rationing. Rationing is an action or process of having a person to have a limited or fixed amount in which in goods—they can only have or brought a limited amount of goods.

7 0

3 years ago

By what amount would net income differ if bad debt expense was computed using the percentage-of-receivables approach? Assume tha

Murljashka [212]

Answer:

By following the Accountants Principle and Dicksons policy of debiting Bad debt accounts as Accounts are written off, the Net income would have been impacted negatively (reduced) by the write off from Prior period of $31,330 only

However, by following the % of receivables approach, a total of $31,330 (Write off from prior period) + $9,240 (current period provision for bad debt) will impact the Net Income negatively (reduced) = $40,570

Explanation:

Accounts receivable balance = $77,000

12% projected uncollectible debt = $9,240

Provision for bad debt under the % of receivables approach = $9,240

Amount written off related to prior year = $31,330

5 0

3 years ago