<span>89 (33%) drowning deaths occurred in people aged 55 years and over ... We are pleased to present the Royal Life Saving National Drowning Report 2015. ... 1. Real people and families not statistics. Each and every case contained within .... of all drowning deaths in this age group occurred in areas deemed to bioregional.</span><span>
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Answer: Marketing
Explanation:
To be more specific, the area would be marketing research. Marketing research is responsible for investigating the preferences that a consumer may have so that the product or service can be adapted to their needs.
When marketing research is done, the company makes sure to create something that can reach the widest possible audience and thus does not take the risk of making an investment in a product or service that people do not need.