Pros: Helps hotel to achieve 100% occupancy, Maximize expected venue, Long term revenue and profit increase, low risk method to increase profitability and Compensation are cheaper than leaving a room empty
Cons: loss of hotel reputation, alternative arrangement for guests might be more expensive, may revive negative review online ,
The purposeful and deliberate act of overbooking runs counter to any acceptable standard of ethical business practice. In addition to the practice being ripe with serious legal, contractual and consumer protection violations, overbooking forces hospitality personnel into making conscious immoral and unethical choices.
Answer: $9909
Explanation:
Let the amount that will be paid be represented by y. The question can now be solved as:
(10000 - y)/10000 × 360/182 = 0.018
(10000-y)/10000 = 0.018 × 182/360
(10000 - y)/10000 = 0.0091
10000-y = 0.0091 × 10000
10000 - y = 91
y = 10000 - 91
y = $9909
Answer:
d. Marketing
Explanation:
Marketing advantage is the edge a company has at attracting customers by having superior products, lower prices, innovative distribution, and effective promotion.
When businesses improve their marketing process it results in a strong brand, more loyalty, and resultant competitive advantage in the market.
In the context of the promotional mix, personal selling attempts to persuade the buyer to accept a point of view. Personal selling is when a sales rep meets with a potential client to close the sale. Personal selling describes in person sales events that help promote the potential client while informing them of the product.
