Question

The owners of hotels whose services are produced and consumed at the same time know that consumers do not have the opportunity to try out their service before purchasing. Many hotels use ________ to overcome the problem of inseparability of services.
A) Promotional discounts
B) Zone of the tolerance allowances
C) Perishability gap analysis
D) Point-of-purchase displays
E) Satisifaction guarantees

Answer 1

Answer:

E) Satisfaction Guarantees

Explanation:

Satisfaction Guarantees also called Money-Back Guarantee is  basically a straightforward assurance that a refund will  be produced if a purchaser is not satisfied with a product or service.

This term is widely used in advertisements or commercials advertising a product or service and has been used for a long time as a marketing strategy.