Answer:
The marketing mix element is Place
Explanation:
The place, as element of the marketing mix, consists of the location where the product or service is supplied by the firm, and bought by the customer.
In this case, the firm, Zipcar, has a clear goal for the element place of the marketing mix: to have a zipcar location available within 10-15 minutes of its members. This strategy is clearly important for the firm because it would require a significant number of locations, or "places", meaning that the place is probably one of the most crucial aspects of the firm's marketing strategy.
Extrinsic Motivation.
Extrinsic motivation comes from external factors like money and job security. Intrinsic motivations come from internal rewards like happiness and love.
Answer:
The correct answer is negotiation.
Explanation:
A definition of negotiation that appears on the internet expresses, which is the communication process that aims to influence the behavior of others and where both parties reach a WIN-WIN agreement. The reason why at the end of a negotiation both parties can believe that they have won is that neither the interests nor the values have to be opposed, and it is the responsibility of the negotiators to discover the complementary points to develop a negotiation with the win-win scheme.
On the other hand, negotiation techniques are defined as the mechanisms and models of behavior that the parties use to influence the other and achieve a satisfactory solution to a conflictive encounter. These actions are based on the potential power of the parties involved in the negotiation.
