<span>When making a campaign in your adwords account it is important to make sure there are only single instances of select things including; the maximum cost-per-click (max. CPC) bid, a single landing page, business goal, and ad group.</span>
Explanation:
To describe about the types of discount, let us understand the purpose of discount.
Discount can occur in any "distribution channel". This can,
- To attract, retain and get customers
- short term sales
- to move-out-of-stock etc.
Types of discounts:
You can call in simple,
1. Trade discount 2. Quantity discount 3. Cash discount
I am giving you detail discounts down.
- Dealing with trade
- Discount card
- Coupons
- Dealing with quantity
- Trade-in credit
- Rebate
Answer:
4. increase
Explanation:
If price decreases and, in percentage terms, quantity rises more than price, it means demand is elastic.
For example ,if price falls by 1% and quantity demanded increases by 5%, total revenue would definitely increase.
I hope my answer helps you
Answer:
The most accurate estimate of lost profits is
3) a weighted average that gives twice the weight to the last six months as to the first six months
Explanation:
In this case, after Mr James' suggestions, I consider several options as an estimate of lost profits, which are:
1) The full year: In this case the the entire data for the year would be considered for estimation.
2) The last six months: Here, half of the year's data would be considered for estimation.
3) Weighted average that gives twice the weight to the last six months as to the first six months: This means that the data for the most recent months should be given more weight more than the first six months. It means that the most recent data would be more accurate than that of the first 6months, and the most recent data should be trusted more than the data of the previous 6 months.
Here, a ratio of 2:1 is used to assign weight to the last six months and first six months respectively.
4) Some other weighted average: This is similar to option 3 not same ratio is used, but some other weights could be assigned depending on other factors.
Therefore, the weighted average gives the most accurate estimate of lost profits as in option (3) because it considers the most recent data.
