Answer:
B. Cost per thousand persons reached
Explanation:
When selecting a media vehicle, a media planner calculates the total cost of using a particular medium at the cost per thousand persons reached. This refers to a marketing term stating the amount of money that it would cost to reach 1000 people with their advertisement on any given social media platform in order to make people aware of their product or service.
Answer:
The correct option is Dana might be indifferent between C, A, and B.
Explanation:
Note: See the attached photo for the indifference curve showing points A, B and C.
The answer can be explained using an indifference curve.
An indifference curve is a graph that depicts the combination of two commodities that provide equal satisfaction or utility to the consumer. A consumer is indifferent between the two commodities at each point on an indifference curve because all points on the curve provide him with the same level of satisfaction or utility.
In the attached photo, bundles A, B and C are plotted as points on the same indifference curve (IC). Since points A, B and C are on the same IC, it therefore implies that Dana might be indifferent between C, A, and B.
Therefore, the correct option is Dana might be indifferent between C, A, and B.
Answer: The distribution of sample means is:
As the sample size is more than 30 so the sampling distribution of the sample means can be said to be approximately normal with the mean equal to 10.53 hours and standard deviation equals to 0.33 hours.
Explanation:
The mean,
μ=10.53
The population standard deviation,
σ= 2
The sample size, n=36
z score:
z= (xbar −μ)/σ
The standard error:
σxbar=σ/√n
=2/√36
=0.33
The standard error represents the distribution sample mean is 0.33.
Answer:
If we assume that the company does not have any required rate of return or discount rate associated to the lease payments, then the company should lease the equipment because the differential revenue will be higher ($214,200 ˃ $207,000).
Explanation:
the differential revenue if the equipment is leased:
total lease payments - associated costs = $290,000 - $75,800 = $214,200
the differential revenue if the equipment is sold:
selling price - sales commission = $230,000 - $23,000 = $207,000
If we assume that the company does not have any required rate of return or discount rate associated to the lease payments, then the company should lease the equipment because the differential revenue will be higher. The problem is that in the real world this never happens since the company should discount the lease payments since one dollar today is worth more than one dollar tomorrow. Since we are not given any discount rate, we must assume it is 0.
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