The correct answer is Passive or Interactive.
From the consumer’s perspective, the elements of an IMC strategy can be viewed as being either Passive or Interactive.
<h3>What do you understand about the concept of IMC strategy? </h3>
- Integrated Marketing Communication.
- It refers to a process of combining and uniting the different parts of communication like public relations, audience analytics, social media etc. to form a brand identity that remains like a constant.
- IMC helps the companies to work on multi-pronged marketing campaigns and identify the right audience and target that audience with right channels.
- It helps in building trust, it is very cost effective and it helps in improving efficiency.
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<span>It is difficult because firms have a hard time executing strategies they develop. The vision the firms has is either too wide in scope, costs too much money, or uses too many resources to be truly viable. The strategy or deliverables may need to be altered or scrapped to get a fresh start.</span>
These questions are for your opinion.
Answer:
The correct answer to the following question is option B) .
Explanation:
Crowding effect refers to a situation where due to the increase in interest, there is a decrease in investment ( private investment spending ), which in turn leads to decrease in initial increase in investment. Here the interest rate have increased because of the expansionary fiscal policy implemented by the government, where they have increased their spending. A high magnitude of crowding effect can lead to decrease in the money supply in economy.
Answer:
When doing time trend analysis for financial ratios we can know how a company's ratio's have changed over time or if they have remained the same, so for example if a company's current ratio was less than 1 a year ago and is 3 now it means that the company was not very liquid a year ago but since then has made changes because of which it is liquid now, so we can see how a company has performed over a certain period of time.
On the other hand peer group analysis tells us how a company is performing compared to other companies in the same industry. For example if our cement company has a profit margin of 7% but the industry average is 15% we know that our company is doing something wrong or different as compared to the industry and we can look into it.
Explanation:
