From the consumer’s perspective, the elements of an IMC strategy can be viewed as being either "Passive or Interactive."
<h3>What is IMC?</h3>
Integrated marketing, which coordinates all facets of a brand's marketing, is a systematic method to merging communications with interactive experiences targeting specific markets and individuals.
Some characteristics of integrated marketing communication are-
- The goal of integrated marketing is to increase brand knowledge, familiarity, favorability, and buy intent.
- When communications are coordinated across channels, the outcomes are much greater than when using a less integrated strategy that does not coordinate.
- The integration between marketing has never been challenging or more crucial due to the emergence of a variety of new digital advertising platforms during the past ten years.
- The integrated marketing communications (IMC) plan transforms your marketing department from a collection of independent operations into one cohesive strategy.
- IMC combines your numerous marketing materials and channels, including digital, social media, PR, and direct mail, into one trustworthy message.
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Answer:
Mapleleaf Industries
Journal Entry
Debit Cash Dividend $40,800
Credit Dividends Payable $40,800
To record the declaration of $0.85 per share cash dividend.
Explanation:
This journal entry shows the two accounts involved and how they are recorded when a cash dividend is declared (declaration date).
Calculation of cash dividends is based on 48,000 shares of common stock outstanding and not on the issued shares nor the authorized. Usually, dividends are only payable to shareholders of record, who appear on the register of the company as holders of the shares on the specified date (date of records).
So, the divided equals $40,800 (48,000 x $0.85).
The levy imposed on the import and export of products is referred to as custom taxes.
This is a tactic for limiting international trade as well as a defense or support for domestic customs duties. A tariff is a fee a government charges on goods and services imported from another nation in an effort to sway it. If the service is imported, the person or company who utilizes it is responsible for paying service tax. The importer of these services is therefore eligible to claim the tax credit. Contrary to imports, there is no tax on the exports of goods and services, which makes exports the tax-free alternative to imports.
There are two types of tariffs: fixed (a fixed amount per unit of imported products or a certain percentage of the price) and variable (the amount varies according to the price). People are less likely to purchase imported goods as a result of taxes because they become more expensive.
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Answer:
no cash was collected during the period
or
cash collections during the year are less than the amount of revenue recognized
Explanation:
For example if we had Accounts receivable beginning balance $ 250,000 and Sales of $ 500,000 are made on accounts then the Total Accounts receivable will be $ 750,000.
But out of the $ 500,000 sales only $300,00 cash is collected and the remaining $ 200,000 is still in the Accounts receivable balance so the ending Accounts receivable balance will be $ 250,000 + $200,000 = $ 450,000 which will be greater than beginning Accounts receivable balance.
So there are two possibilities either cash collections during the year are less than the amount of revenue recognized.
or
no cash was collected during the period.
Similarly it cannot be choice no 1 : collections during the period exceed the amount of revenue recognized
Because if more cash is collected then ending account receivable balance would be less than the beginning account receivable balance.
Choice no 3 is also wrong if cash collections are more than the ending accounts receivable balance would be less
