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dalvyx [7]
3 years ago
10

What is a form of predictive analytics for marketing campaigns that attempts to identify target markets or people who could be c

onvinced to buy products
Business
1 answer:
Assoli18 [71]3 years ago
3 0

The given statement belongs to "Uplift modelling" concept.

Explanation:

In analytical CRM Concept

Uplift modeling , customer segmentation and Website personalization are exist.

Uplift Modeling is an observational marketing method that forecasts the variance in the behaviour of consumers of a marketer's actions.

It splits the audience into groups that respond to the marketing camp against a control group based on the expected disparity.

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6. Which of the following statements is NOT an element of a well-designed Service System?a. It is consistent with the operating
alekssr [168]

Answer:

e. It effectively separates the back office and the front office so each can focus on their own tasks in order to optimize their departmental performance.

Explanation:

  • A service system is one that is focused on the growth of technology and information system. It's designed to give services that meet the expectations, needs, and wants of clients.  
  • It is apart of service management, sued in service operations, and found in service marketing. It's designed for client contact, capital flows, and the level of customer involvement.
8 0
2 years ago
According to behavioral​ economics, consumers A. always behave rationally because they take into account monetary costs and nonm
FromTheMoon [43]

Answer:

E. do not always behave rationally because they are overly optimistic about their future behavior.

Explanation:

Behavioral economics is the study of irrational economic decisions from people's behavior.

Behavioral economics includes the people's emotional framework to make choices beyond the rational choice theory, which states that a rational person is not moved by emotions and social factors to choose the option that maximizes their satisfaction.

To be overly optimistic about your future behavior is biased from social factors and it is a behavior that could be understood from the human emotional framework.

7 0
3 years ago
Read 2 more answers
Suppose that the price index in 1999 was 170 and your salary was $44,000. Suppose in 2016 the consumer price index will be 290.
STatiana [176]

Answer:

$75,240

Explanation:

Given that,

Consumer price index in 1999 = 170

Salary in 1999 = $44,000

Consumer price index in 2016 = 290

Therefore, the required salary is calculated as follows:

= Salary in 1999 × (Consumer price index in 2016 ÷ Consumer price index in 1999)

= $44,000 × (290 ÷ 170)

= $44,000 × 1.71

= $75,240

Hence, the amount of salary have to earn in 2016 in order to equal your 1999 real income is $75,240.

6 0
3 years ago
Kingbird, Inc. uses the percentage-of-receivables basis to record bad debt expense and concludes that 3% of accounts receivable
antoniya [11.8K]

Answer:

(a) The adjusting journal entry to record bad debt expense for the year:

Debit Bad debt expense  $5,640

Credit Allowance for doubtful accounts  $5,640

<em>(To record bad debt expense)</em>

(b) If the allowance for doubtful accounts had a debit balance of $870 instead of a credit balance of $2,950, The appropriate journal entries are:

Debit Bad debt expense $9,460

Credit Allowance for doubtful accounts  $9,460

<em>(To record bad debt expense)</em>

Explanation:

To arrive at the bad debt expense for Kingbird, Inc., we simply need to calculate 3% of accounts receivable, as follows:

2% of $429,500 = $8,590

Since the allowance for doubtful accounts has a credit balance of $2,950, the bad debt expense will be: $8,590 - $2,950 = $5,640. The appropriate journal entries are as provided above.

However, if the allowance for doubtful accounts had a debit balance of $870 instead of a credit balance of $2,950, the bad debt expense will be: $8,590 + $870 = $9,460. The addition is necessary in order to reinstate the allowance account to $8,590. The appropriate journal entries are as provided above.

6 0
3 years ago
Zoie makes 2 products from a common input. Each product may be sold at the split-off point or processed further. The following i
Ymorist [56]

Answer:

Zoie

The minimum amount the company should accept if Product 1 is sold at the split-off point is:

= $30,000.

Explanation:

a) Data and Calculations:

                                                          Product 1    Product 2

Allocated joint processing costs         21,200        35,700

Sales value at split-off point                38,100        19,200

Costs of further processing                17,000        19,900

Sales value after further processing 30,000       28,300

The minimum amount the company should accept if Product 1 is sold at the split-off point is $30,000.

b) Further processing of Product 1 does not make economic sense.  Zoie should sell the product at split-off point at $38,100.  Similarly, based on the facts provided, Product 2 hardly deserves further processing.

5 0
3 years ago
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