His audience was mostly puritan as was the case in the 18th century. His audience was probably scared mindless because his sermons usually included scary and vivid description of suffering, hell, sins, the devil, which was all supposed to scare you into being a better christian.
A literary medium is a way to communicate information or artistic outlet. One many examples of a literary medium could be an autobiography. It could also be a crossword puzzle that one has created. A medium is any language, so how an author chooses to write it makes it a literary medium.
The secondary characters in anything are essential Bc they create more possibilities for the mc and can change the plot in multiple ways and give everyone a run for their money (aka it opens up more possibilities)
The third option is correct. Hope this helps :)