Answer:
511
Explanation:
RFM analysis - recency, frequency, monetary
RFM analysis is used to analyze and rank customers according to their purchassing patterns.
RFM (recency, frequency, monetary) analysis is a behavior based technique used to segment customers by examining their transaction history such as
- how recently a customer has purchased (recency)
- how often they purchase (frequency)
- how much the customer spends (monetary)
It is based on the marketing axiom that 80% of your business comes from 20% of your customers.
RFM helps to identify customers who are more likely to respond to promotions by segmenting them into various categories
<u>Solution:</u>
Ajax Inc. is one of the customers of a well-known linen manufacturing company. Ajax has not ordered linen in some time, but when it did order in the past it ordered frequently, and its orders were of the highest monetary value. Under the given circumstances, Ajax's RFM score is most likely <u>511</u>.
Answer:
question isn't clear. any answers???
Establishing the promotional mix that's right for your company involves seven steps:
Determine Your Target Market. ...
Determine Your Objectives. ...
Design Your Message. ...
Select Your Promotional Channels. ...
Determine Your Budget. ...
Determine Your Promotional Mix. ...
Measure the Results of the implemented program and Adjust as needed.
Answer:
option (C) 32,750 hours
Explanation:
Data provided in the question:
Actual manufacturing overhead cost = $250,000
Overapplied overhead = $12,000
Predetermined overhead rate = $8.00 per direct labor-hour
Now,
The total Manufacturing Overhead applied last year
= Actual manufacturing overhead cost + Overapplied overhead
= $250,000 + $12,000
= $262,000
Therefore,
Direct Labor Hours worked last year =
or
=
= 32,750 hours
Hence,
The correct answer is option (C) 32,750 hours