I believe the answer is: Familiarity
In this context, familiarity refers to psychological phenomenon that cause people to develop preference toward a certain thing because they see it often.
This happen when people experience repeated exposure toward things and started to develop interest/attraction toward that thing.
Answer:
it's very long I'm very sorry
The correct answer is a. Non-material culture.
Non-material culture refers to beliefs, rules, customs, ways of thinking, ideas that make up a culture. They are not items you can hold or touch but rather ways of living, how we go about our daily lives. So going to get a haircut, visiting your dentist or taking public transport would all be examples of non- material culture.