Ethos: means "custom" or "character" in Greek. As originally used by Aristotle, it referred to a man's character or personality, especially in its balance between passion and caution. Today ethos is used to refer to the practices or values that distinguish one person, organization, or society from others.
Pathos: the Greek word pathos means "suffering," "experience," or "emotion." It was borrowed into English in the 16th century, and for English speakers, the term usually refers to the emotions produced by tragedy or a depiction of tragedy. "Pathos" has quite a few kin in English. A "pathetic" sight moves us to pity.
Logos: derived from a Greek word, Logos means “logic.” Logos is a literary device that can be described as a statement, sentence, or argument used to convince or persuade the targeted audience by employing reason or logic. In everyday life, arguments depend upon pathos and ethos besides logos.
Explanation:
Example of ethos: examples of ethos can be shown in your speech or writing by sounding fair and demonstrating your expertise or pedigree: "As a doctor, I am qualified to tell you that this course of treatment will likely generate the best results."
Example of pathos: Examples of pathos can be seen in language that draws out feelings such as pity or anger in an audience: "If we don't move soon, we're all going to die! Can't you see how dangerous it would be to stay?"
Example of logos: logos is the persuasive technique that aims to convince an audience by using logic and reason. Also called “the logical appeal,” logos examples in advertisment include the citation of statistics, facts, data, charts, and graphs.
