Answer:
Asset exchange transaction
Explanation:
Prepaid rent is an asset exchange transaction because cash (asset) is credited while prepaid rent (also an asset) is debited.
Rent paid in advance is recorded as follows:
Dr Prepaid rent
Cr Cash
As the months go by, the prepaid rent is credited and rent expenses is debited.
Dr Rent expense month 1
Cr Prepaid rent month 1
Answer: Our group will suggest strategy of Contraction of product mix
<u>Explanation:</u>
Our group will suggest a contraction of the product mix strategy. As per this strategy, we can eliminate one or more product lines or product items from the product mix. This will contract our product mix. The products like medical uniforms and women jeans which are having no sale and are not profitable now can be eliminated.
A company can target the customer for those products which are still in the product mix.
Answer:
franchisor; franchisee
Explanation:
Franchising is the system for the expanding business and distributing the goods and the services to meet the higher demand.
Franchisor is the big name and big company or business which offers small business for franchising in order to gain profits and expanding business.
Franchisee is small business owner who has purchased right to use existing business's trademarks and then uphold same standards as first business.
Hence, in the given case, Dog N' Cat is the <u>franchisor</u> and you are the <u>franchisee</u>.
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Answer:
Defining the problem
Explanation:
In this scenario clients come to Larson Inc wondering why a product was not welcomed by its target audience or why customers have stopped buying another product.
According to Impiric a marketing solutions company the first step in marketing research process is defining the problem.
Why are products not being welcomed by their target audience?
This will give insight and help in formulating a solution to tackle the challenge