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skad [1K]
3 years ago
5

What is marketing myopia? What is short term and long term implications for business in this situation?

Business
1 answer:
Marizza181 [45]3 years ago
7 0

Answer:

you could easily look that up

Explanation:

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The basic principles of economics suggest that_________.
Montano1993 [528]

Answer:

Answer is option d, i.e. All of the above are correct.

Explanation:

All the given statements are correct.

Markets are considered to be the best way to organize economic activity, and this can be done by studying the market trends and various demands of the customers. This would help in assessing the estimation of supply that any organization would like to deliver to its respective customers. Similarly, the intervention of government and legal aspects are also important in maintaining both, the trade between the companies of different countries, and also if any organization fails to produce and deliver the required result.

5 0
3 years ago
Koffee, a brand of instant coffee, gives away a free coffee mug with its logo imprinted on it with every purchase of a 500g pack
galben [10]

Answer:

It is a sales promotion.

Explanation:

Sales promotion tool is used because of following factors:

a) It improve the sales for short term as it gives another reason to buy the product.

b) It is targeted toward brand switcher.

c) It encourage occasional buyer to make more purchases.

d) Increase new customer and brand loyalty.

e) Provide benefits to existing customer.

Koffee is also using sales promotion tool to get benefit in sales and Brand development.

5 0
3 years ago
How air particle density and air pressure are related
EleoNora [17]

Explanation:

The more gas particles there are within a given area, the greater the air density. Likewise, the greater the air density, the more gas particles there are per unit volume. Therefore, there are more air particles bombarding with a surface. Thus, the air pressure increases as the air density increases and visa versa... I hope this helps you answer your question :)

4 0
3 years ago
Suppose a bank enters a repurchase agreement in which it agrees to buy Treasury securities from a correspondent bank at a price
Cloud [144]

Answer:

Yield with 6-day maturity is 7.70%

Yield with 18-day maturity is 2.57%

Explanation:

The formula for yield on repurchase is given as:

y = ( PAR – P ) / P x (360 / t )

P=Purchase price

PAR=Repurchase price

t= number of days of the transaction

In first scenario,PAR is $39 million,P is $38.95 million and t=6

y=($39000000-38950000)/38950000*(360/6)

y=7.70%

In the second scenario,details remained the same except for t that is 18

y=($39000000-38950000)/38950000*(360/18)

y=2.57%

This implies the longer the maturity the lesser the yield since yield is computed on daily basis.

3 0
3 years ago
Kuzio Corporation produces and sells a single product. Data concerning that product appear below: Per Unit Percent of Sales Sell
sladkih [1.3K]

Answer:

Effect on income= $9,600 increase

Explanation:

Giving the following formula:

Unitary contribution margin= $90

The marketing manager believes that a $7,500 increase in the monthly advertising budget would result in a 190 unit increase in monthly sales.

<u>To calculate the effect on income, we need to use the following formula:</u>

Effect on income= increase in total contribution margin - increase in fixed costs

Effect on income= 190*90 - 7,500

Effect on income= 17,100 - 7,500

Effect on income= $9,600 increase

3 0
3 years ago
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