Answer:
Market Segmentation
Explanation:
The process of dividing a market into distinct groups of buyers who have different needs, characteristics, or behavior and might require separate products or marketing programs is called market segmentation.
To establish a settlement, means to bring in a relatively group of large people who build houses, have jobs, form a society, and inhabit this area for a long period of time.
Symbolic Interactionist theory
Explanation:
This anylysis strives to explain how people's social standing affects their everyday interactions, it examine stratification from a micro-level perspective.