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3 years ago

IN the light of Nike Case, identify the following:

Business

1 answer:

Agata [3.3K]3 years ago

3 0

Answer:

Nike company follows brand recognition marketing strategy.

Nike focuses on market trends rather than product features.

Explanation:

Nike has great brand image among its customers. It focusses on its brand and launches new products with heavy R&D experiences. The management of Nike focus on market orientation rather than product orientation. It identifies the market trends and then customizes its product according to customers needs.

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O’Hara Associates sells golf clubs, and with each sale of a full set of clubs provides complementary club-fitting services. A fu

makvit [3.9K]

Answer:

$60.00

Explanation:

Calculation to estimate the stand-alone selling price

Hara Amount $ Note

Staff compensation $50.00

Mark up % 20%

Mark up amount $10.00

(20%*$50)

Standalone selling price of club fitting services $60.00

($50.00+$10.00)

Therefore the estimated stand-alone selling price will be $60.00

8 0

3 years ago

Exercise 9-5 Sandhill Co. purchased a new machine on October 1, 2017, at a cost of $80,010. The company estimated that the machi

Dovator [93]

Answer:

2017 = $2,598 and 2018 = $10,390

Explanation:

The computation of the depreciation expense for the second year is shown below:

= (Original cost - residual value) ÷ (useful life)

= ($80,010 - $7,280) ÷ (7 years)

= ($72,730) ÷ (7 years)

= $10,390

In this method, the depreciation is same for all the remaining useful life

For 2017, the depreciation expense would be

= $10,390 × 3 months ÷ 12 months

= $2,598

The three months is calculated from the October 1, 2017, to December 31, 2017

And, in 2018 it would be $10,390

4 0

3 years ago

The current market interest rate for $1,000, 10-year bonds of large corporations in the food industry is 6.3 percent. If a large

Alinara [238K]

Answer:

Convertible bonds

Explanation:

One advantege of convertible bonds for the issuer is that bondholders are willing to accept a loxer interest rate because they have an option of converting their bonds to common stock.

If a company wants to issue bonds at an interest rate that is lower than the current market interest rate, they should offer convertible bonds.

6 0

3 years ago

Rice Corp. recognizes revenue over time to account for long-term contracts and has the following information for the first year

trasher [3.6K]

Answer:

D.) $75,000

Explanation:

Amount of revenue recognized = Cost incurred to date / Estimated total cost * Contract price

Cost incurred to date=60,000

Estimated total cost=400,000

Contract price=500,000

Amount of revenue recognized= 60,000/400,000 * 500,000

=0-15 * 500,000

=$75,000

Amount of revenue recognized in year 1 is $75,000

8 0

3 years ago

To find out which ads and other marketing strategies are working, many companies ask customers how they _____ about the company

Lyrx [107]

To find out which ads and other marketing strategies are working, many companies ask customers how they have heard about the company or product.

Most businesses ask how you found out about their service/product. By asking this question, they are able to track where their marketing efforts are working and where they are not. If they are advertising in one place and it's not reaching consumers, it may be worthwhile for them to take out advertisements there and move them to another place.

5 0

3 years ago