Legislature
A representative assembly of persons that makes statutory laws for a municipality, state, or nation.
A legislature is the embodiment of the doctrine of popular sovereignty, which recognizes that the people are the source of all political power. Citizens choose by popular vote the legislators, or representatives, whom they want to serve them. The representatives are expected to be sensitive to the needs of their constituents and to represent their constituents' interests in the legislature.
1) Location & Demographics Analysis :
Different neighborhoods tend to attract people that fall within similar demographic groups, which is how campaigns target who to hit with ads, campaign events, etc.
2) (Meaningful) Social Media Analysis :
Everyone today is looking at social media nowadays. politics try to grow awareness of people's business using ads.
3. Separating Good vs Bad Customers :
In politics, showing up to support the candidate when they're in town needs to translate to volunteering or donating for a campaign, or the candidates will lose steam quickly.
The need was for people who could be theologians and could copy and read holy scriptures, while there was also a need for people to be trained to be educated knights and nobility.