Answer:
An effective marketing campaign will help a company achieve its marketing objectives and increase its profitability.
Explanation:
When a company wants to publicize its products and services and maintain a good relationship with its consumers, it develops marketing campaigns, which, when aligned with the values of the company and its target audience, will generate attention for the brand, generate engagement for the company. increase market positioning, increase brand value, attract customers, etc.
Therefore, to create an effective marketing campaign it is necessary to follow some essential steps.
1- Choose the essential objective of the marketing campaign and thus start to develop the idea for the company's promotional communication.
2- Choosing the ideal channel for the transmission of the message, it is necessary to know where your potential audience is most present, whether it is on social media, in the newspaper, on TV, etc.
3- Choose the ideal campaign concept.
4- Monitor the results of the marketing campaign after it is aired.